Our Declaration


Today’s world seems to be defined by its problems. Climate change, income inequality, systematic racial oppression, political polarization, menestural rights—the list goes on and on.

With so many concerns and no solutions in sight it’s easy to feel like there’s no hope for change. But as the next generation of leaders, we are the last stand for change.


TL;DR: Born between 1997-2012

We're young - most of us born after 1997, not old enough to remember a pre-9/11 America or a time without smartphones and social media. Despite our youth, there's almost 65 million of us in just the United States and 2.47 billion across the globe - officially making Gen Z the largest demographic age group.

We're angry - who wouldn't when born into a world riddled environmental, politcal, and social problems? When you grow up seeing your parents lose their jobs to the recession, older siblings become straddled with crippling student loan debt, and fellow students shot within their own schools.

And we're tired - tired of being seen as just Tik Tok famous, Insta-obessed kids. We know we have the power to make change, we just have to unlock our potential.

We believe Gen Z is:

The key to breaking through the echo chamber

A new Pew Research Center analysis found that the “post-Millennial” generation is already the most racially and ethnically diverse group yet, with 48% of 6- to 21-year-olds identifying as non-white.

Diversity of thought and background is the key to breaking down the walls of social media's rigid echo chamber and by reassessing, rebuilding, and diversifying our opinions on social issues, we can close the polarization gap.

Tackling historically-rooted, systemic issues

So many of the problems we as a society face today are rooted in not a singular "bad" apple, but long existant systems that have maintained.

60% of Gen Z stated they want a job that will impact the world and that the top priority issues of our generation are these entrenched systemic issues like gun control, human rights, environmental/sustainability, homelessness, and healthcare reform.

Not "too young
to make change"

From the thousands of students who protested with Greta Thunberg to the hundreds of student-led organizations in our database, we've shown that we're more than capable of making a real difference.

Moreover, 74% of surveyed Gen Zers said they wish they could do more to help support the causes they care about, but factors such as lack of money (54 %), lack of time (41 %), and lack of access (22 %) hold them back. Imagine what would happen if this potential for change was unleashed.

Providing a
Diversified Opinion

Everyone provides a differing, valuable perspectives, but so often those differences are portrayed as a drawback, leading to the intense polarization and division in thought we see today.

We at EP stand for not only taking a non-biased look at issues, but also encourage you to share your diverse perspective. That’s why we try to crowdsource from and focus our content on other Gen Zers as much as possible, and have a zero-tolerance policy on hate speech, violence, and bigamist language.


That’s why we created Electric Potential - we genuinely believe in the power of our generation.

With a personalized action plan to discover your passions, a background in critical issues, and a community of Gen Z changemakers on your side, we know there’s nothing you can’t do.